- "Hippies who may be pushing thirty wear buttons that read "Frodo Lives" and decorate their pads with maps of Middle Earth..."
- ― Theodore Rosazak 
Frodo Lives! was a popular phrase during the 1960s and 1970s by fans of The Hobbit and The Lord of the Rings to express their excitement that Frodo Baggins made it through the story alive. The phrase took on a cult following, often associated with the hippie culture, and appeared written on walls, buttons, shirts, et cetera.
The term first became popular because of an increase in the availability and number of readers of the novel following release of the first paperback edition, which, up until that point, had been subject to rather mixed reviews. While no longer as pervasive as it once was, the term continues to appear regularly in newspaper articles and popular culture related to Tolkien's stories.
- ↑ Roszak, Theodore (1995). The Making of a Counter Culture: Reflections on the Technocratic Society and Its Youthful Opposition